100% Optical, the UK’s largest optical exhibition, will return to London’s ExCeL from March 1-3, 2025. The website has a new look, sponsors are confirmed and the show offers additional features. Registration for the free tickets is now open.
The annual trade fair, which is organised in collaboration with the Association of Optometrists (AOP), celebrated its tenth anniversary this year and now attracts over 11,000 opticians from all over the world, according to the organisers. Over 250 eyewear, manufacturer and equipment brands were recently presented there. Sponsors of the most important areas of the 2025 trade fair include Olleyes, Nikon Lenswear UK, Alcon, Newmedica, Butterflies Healthcare and Johnson & Johnson.
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The trade fair will also offer visitors an extensive seminar and education programme, live shows on the catwalk, numerous centres and workshops, top-class speakers from the industry, networking opportunities and special areas. Such as the 100% Studio, sponsored by Nikon Lenswear UK, a space for true craftsmanship, creativity and talent, while the Love Eyewear Awards will continually highlight the great talents of the eyewear industry.
Next decade of 100% Optical with new features
Marlon Cera-Marle, Exhibition Director, said: ‘As 100% Optical enters a new decade, visitors and exhibitors can expect some significant updates and new features as we prepare for the show in 2025.’
‘From a contemporary brand refresh, a redesigned website and a new tagline for both 100% Optical and our co-located 100% Ophthalmology show, to the return of happy hour, a bigger and bolder Central Bar and a redesigned floor plan that puts the 100% Studio and independent brands even more front and centre, we can’t wait for visitors and exhibitors to see it!’ Visitor registration for 100% Optical is now open.
Registration for 100% Ophthalmology, the concurrent event that took place for the first time at 100% Optical 2024, is also open, offering visitors a range of opportunities to network and exchange ideas with the wider ophthalmology community.
